ARTE Generali announces the Digital Leaders in Art, 2020

Galerie max goelitz, Schläger VR – Galerie TWOART and Office Impart received the 2020 “Digital Leaders in Art Awards”

The 2020 DLAA initiative ended on November 19, 2020, with a virtual Prize Gala organized by ARTE Generali in cooperation with ART COLOGNE. As a result of the online public voting, three German galleries were proclaimed winners and will receive a €15,000 grant each for the implementation of their innovative projects aimed at digitizing the art experience.

Jean Gazançon, CEO of ARTE Generali commented: “I congratulate heartily this year’s Digital Leaders in Art! We conceived DLAA with the aims of supporting small galleries in their journey towards digitization and fulfilling ARTE Generali’s purpose to foster the sharing of art as a value for society. The pandemic made our aims even more urgent and I am extremely pleased with the concrete help we could provide through the first edition of our initiative. The quality and creativity of the entries and the success of the public voting phase are proof of the importance of DLAA. ARTE Generali is already working to expand it to other markets, in addition to Germany, starting from the 2021 edition.”

The Digital Leaders in Art Awards is ARTE Generali’s initiative to recognize innovative projects that use digital tools to foster the sharing of art and creativity in the society. To know more, please go to https://artegenerali.com/news/november-19-2020-arte-generali-presents-2020-digital-leaders-art

Galerie max goelitz (www.maxgoelitz.com) presents the “Digital Expansion” virtual project. This breakthrough project allows visitors to enjoy the exhibition by means of Virtual Reality devices and experience artworks in their individual everyday living environment through Augmented Reality.

Schläger VR – Galerie TWOART proposes a visit to the art space of sound machine artist Christof Schläger (https://christofschlaeger.de/) using Virtual Reality. His art space is a former machine hall where he has lived and worked for the past 30 years and it keeps his sound sculptures and installations.

Office Impart (www.officeimpart.com) presents the virtual exhibition "Come Closer!", which creates through the possibility of social interaction a new experience of the digital space. Not only can art lovers visit the exhibition online, but they are also visualized as visitors in real time and can thus meet on the platform and talk to each other via their PC microphone.