Art and Cultural Heritage at Risk: Building Awareness and Managing Risk in an Increasingly Vulnerable Environment

A new humanism: Technology at the service of human capacities.

ARTE Generali was born as a start-up within a large international group, aiming to enrich and qualify art insurance in the private and institutional customer segment. Recognizing the strategic importance of cultural assets in wealth preservation and legacy planning, we developed an innovative model that goes beyond traditional indemnity.

In the Deloitte & ArtTactic | Art & Finance Report 2025  ("Section 3, Industry Insights: “Art and cultural heritage at risk – How to build awareness and manage risk in an increasingly vulnerable environment”), Jean Gazançon, CEO of ARTE Generali, and Letizia Miranda, Head of Digital Marketing, examine the main causes of damage to cultural heritage and art collections, the role of risk management, and the need for specialized risk-analysis expertise in art and cultural asset management. They highlight how ARTE Generali’s approach delivers a comprehensive, human-centric service that combines expert advisory with a collaborative, digitally enabled workflow—designed to ensure long-term asset protection, risk mitigation, and intergenerational continuity.